Social media marketing should be an essential part of your digital marketing strategy.
Creating a social media plan for your business
I work with new and growing businesses to:
Plan & implement effective social media campaigns
Create engaging, optimised and unique content
Monitor and manage audience engagement
Plan & implement Pay Per Click advertising campaigns
Using social media to drive customer engagement and brand awareness
Social media marketing aims to increase brand awareness, customer loyalty and engagement with products and services.
Why use social media?
Increase customer engagement
Generate interest in your products or services
Drive traffic to you business and website
Build brand awareness
Enhance customer loyalty
Which social media platforms should I use for my business?
It can be difficult to determine which social media channels are most effective for your business with so many options available, such as Facebook, Twitter, Instagram, and LinkedIn. Understanding where your customers hang out makes a big difference to the impact of your social media activity.
Having a company profile on Facebook is of little benefit to your business if your customers or clients are on Instagram or LinkedIn.
To help you choose the right social media platform for your business, ask yourself the following questions;
Who are your customers?
Is your business B2B or B2C?
Which social media platforms do your customers use?
Who are your competitors, and which social media channels do they use?
How much time do you have to manage your social media channels?
The more customer engagement you have the stronger your connection is with your audience and the more likely they are to buy your products and services.
LET US PROVIDE YOU WITH THE RIGHT MARKETING FOR YOUR COMPANY.