MARKETING FOR START-UPS

Starting a new business is an exciting and rewarding time.  However, the process of getting everything in place and ready to launch your business to the outside world can be a daunting and often overwhelming prospect, especially if this is your first time going it alone.

If you have an idea for a new business or maybe you're already in the process of setting up a company, we can work with you to identify, plan and implement the marketing activities you will need right from the start.

Aside from arranging and securing the financial and legal aspects of a new business, you also need to prepare your new business for the consumer world and address the following questions:

• Who are your target audience?
• How do you intend to reach your audience?
• What drives their decision making process?
• How good/ bad is the competition?
• What marketing activities do you need?
• How much do you have to spend on your marketing activities?
• Do you have the right expertise to deliver your marketing activities effectively?

Ensuring you have the clear marketing strategy in place and the right marketing expertise onboard, right from the start, could make all the difference to how successful you and your business can be.